At Insite AI, we pride ourselves in creating a company culture that fosters innovation, collaboration, and agility. Leveraging our team’s firsthand expertise in CPG, Retail, and AI, we provide genuinely valuable insights and impactful recommendations to the market. In this Forbes Technology Council article, Insite AI Founder & CEO, Shaveer Mirpuri, shares guidance for assembling a truly differentiated industry-recognized team. View article. About […]

Shaveer Mirpuri, founder and CEO of Insite AI, joins Matt Waller to discuss how artificial intelligence is transforming consumer brands and retail industries.

In the dynamic world of retail, collaboration is key to success. During a recent panel discussion, Mastering Joint Business Planning: An Insider’s Guide, we sat down with a former VP of Sales at Coca-Cola, Capri Brixey, and a former VP of Merchandising at Walmart, Kristine Joji, to share their experience and insights into what makes a successful JBP. 

Research confirms leading consumer brands who harness the value of consumer insights and artificial intelligence (AI) better predict the needs of their customers. By turning mounds of overwhelming data into actionable intelligence, these CPGs are scoring big with retailers and end consumers alike.

In this panel discussion, former sales and merchandising leaders from Walmart and Coca-Cola, share their perspectives on how Category Advisory can lead JBP to improve outcomes. Gain a deeper understanding of retailers’ data challenges and find out how you can become their go-to partner by bringing the right data and insights to the table.

Price Increases Are Inevitable in this Inflationary Environment. Avoid These Costly Pricing Mistakes. Setting prices is complex, and making pricing adjustments is even more difficult. Too often, CPGs aren’t able to predict critical effects of pricing until it’s too late, and those effects can be costly. How can you thoughtfully pass cost increases onto consumers […]

Avoid Costly Pricing Mistakes by Getting to Grips with Price Elasticity Price Elasticity Priorities Put simply, price elasticity measures how demand for products changes with price – how shopper behavior changes in relation to price. For every CPG, a key theme is how pricing affects sales volume and margin? If your product has an elasticity […]