Insite AI - Consumer Goods manufacturers & Consumer Brands AI Tools

Gary Poore

Director, Engineering & Architecture

With over 20 years of experience in enterprise technology and as a software engineer, Gary is passionate about delivering breakthrough category management and revenue growth management solutions to large CPGs.

As an engineering & architecture leader, executing on aspects such as cloud infrastructure, platform architecture, data engineering, backend engineering, and frontend development, he ensures that the Insite AI platform is built to a very modern, scalable, flexible, and high performing standard.

Gopalakrishna (Gopal) Tadiparthi

Vice President of Machine Learning/Artificial Intelligence

As VP of Machine Learning/Artificial Intelligence for Insite AI, Gopal uncovers and addresses major pain points for customers, including how they can make the journey from Business Intelligence (BI) to Artificial Intelligence (AI) while maintaining impactful results.

With profound knowledge in the field of data science, Gopal has a proven track record of successfully incorporating AI into clients’ business processes.

Prior to his current role at Insite AI, Gopal was the Director of Analytics at dunnhumby, where he led the development and transformation of data science technologies, tools and products, in addition to creating roadmaps and managing analytical projects among multiple stakeholders. During this time he was focusing on Kroger, Meijer, Wholefoods, and Raley’s. His work is centered on application and development of algorithms to Price optimization, Space optimization, Category Management, Pricing, Promotions, and Assortment. His work is responsible for driving top and bottom line improvements at each retailer.

Gopalakrishna Tadiparthi holds a PhD in Computer Science specializing in a sub-field of Machine Learning. He has authored 22 papers in leading journal publications. As a part of his dissertation, he built a data product using multi-agent learning techniques.

Nick Leeper

VP of Product

As VP of Product, Nick is responsible for bringing Insite AI’s solutions to market and empowering the company’s top tier CPG customers with industry-leading products that deliver the highest value and results.

Nick is an accomplished product leader with experience in delivering industry-leading products that drive value. Prior to joining Insite AI, Nick spent 25+ years of his career in the retail sector, including numerous positions at Macy’s, Gap, Sears, Elder-Beerman, and QuantiSense. Most recently, he served as VP of Product Management at Aptos. His expertise spans across product design, marketing, development as well as buying, planning, strategic analysis, and store operations.

Steven Leven

Chief Customer & Commercial Officer

Steve is responsible for all customer and prospective customer relationships at Insite AI – including consulting and on-going customer success & support.

Steve is an recognized expert in applying analytically-based solutions to drive improved business outcomes, having worked with the top global consumer brands and retailers to improve market share, profitability and consumer loyalty. He specializes in coaching client executives for success by designing and activating transformative AI-based analytics and optimization solutions programs which leverage big data analytics and insights, and drive adoption for measurable results.

Before joining Insite AI, Steve served as Chief Operating & Customer Officer at Revionics (now part of Aptos), a leading SaaS provider of price, promotion and space optimization for Retail – with a global customer base which included Aldi, Ahold Delhaize, Dicks Sporting Goods, Tractor Supply, Best Buy, Metro AG, Circle K, Pilot Flying J, Walgreens and Coles Australia. He was responsible for global customer success, delivery and analytics/consulting services and led the company’s expansion into Europe, Latin America and Asia to better serve their global customer base.

Prior to Revionics, Steve served as Senior Vice President at M-Factor (now part of Acoustic), and leading SaaS provider of Trade Promotion & Marketing Spend Optimization for leading consumer brands including Nestle, Kelloggs, Dannon, and Proctor & Gamble. Mr. Leven started his career in SaaS software with ProfitLogic (now part of Oracle) – which was an innovator in markdown & price optimization, and assortment planning. At ProfitLogic, Steve led global professional services and customer success teams. After being acquired by Oracle, he held various executive positions within the newly-formed Global Retail Business Unit. Steve started his professional career in management consulting at AT Kearney and Mc-Graw-Hill’s economic consulting unit Data Resources (DRI).

Jeff Smith

President

As a business leader and sole company founder, Jeff brings extensive success and expertise in launching and growing technology companies.

More specifically, working through growth challenges, fund raising, creating and fostering excellent work environments, and guiding early stage companies through challenging periods of growth.

Jeff joined Insite AI in January 2022 as President of the company and looks forward to bringing his experience to help the company grow and become the dominate provider of solutions to large Consumer Goods (CPG) companies.

Most recently Jeff was the Founder of Revionics, the global leader in providing science based pricing, promotion and markdown optimization solutions for the retail industry. Over his tenure, he held a variety of executive roles, as well as being a member of the Board of Directors from founding to sale to Aptos (A Goldman Sachs company).

Prior to Revionics, Jeff was a founding member of KhiMetrics (acquired by SAP), where he helped to create the retail price optimization space. In his early career, Jeff leveraged his degree in computer science to help build software solutions for defense contractors, national lottery solutions, as well as early work with smart cards at American Express.

Our Leadership Team

Shaveer Mirpuri

Steve Leven

Nick Leeper

Gopalakrishna (Gopal) Tadiparthi

Tevia Arnold

Gary Poore

Company Board & Advisors

Shaveer Mirpuri

Jonathan Reid

Scott Huff

Abhi Kumar

Christopher Ladd

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